Brand Essentials | Brand Package

28 DAY PROJECT TIMELINE

Ideal for established small businesses looking to expand their branding beyond just their logo and business cards, or online shops who need more than just one logo design for all their print branding needs.

With 3 variations, custom brand patterns or textures, social media pieces, and 3 additional brand collateral items, you’ll receive a full collection of brand assets to elevate and expand your small business’ recognition, both online and offline.

SOLOPRENEUR

Solopreneur package was created to accomodate the business owner starting out to get the essentials to starting his/her brand on the right foot.

Package Details


BRAND STRATEGY MEETINGS

One one-on-one one (2) hour brand design strategy sessions with your designer to discuss in detail what makes your brand unique and how to convey that through your own authentic brand visual identity and marketing materials.


BRAND QUESTIONAIRRE

From your brand’s background, your ideal clients, past design experiences and beyond, this questionnaire helps the analytical business owner who might not be as design-minded communicate what they need from their new brand and what they love.


MOODBOARD COLLABORATION

Collaboration on a custom brand inspiration moodboard to help visually cultivate your ideal tone and mood that we will work to create through your new brand’s identity.


MOODBOARD & COLOR PALETTE

Uniting your Brand Identity Questionnaire and your Pinterest Inspiration Board, we create a custom style guide that addresses everything from a custom 7 color brand palette, typography pairings, tone, mood, and design aesthetic.


PRIMARY LOGO DESIGN

This is the core logo of your brand and should be the primary design used whenever possible. This is the design your brand will be recognized by and will include your full business name, any tagline or additional text, and possibly a brand icon if necessary.


FINAL PRINT & WEB FILES

All of your final design files in AI, SVG, EPS, JPG, PDF, and PNG file formats, as well as an all black, all white, and color version of your logos, as well as a logo usage guide to help you know what files to use and where for the best brand presence.

SMALL BUSINESS

Small business package is created to develop a full brand design for any size business with complete typography, logo design, textures and color palette.

Package Details

BRAND STRATEGY MEETINGS

Two one-on-one one (2) hour brand design strategy sessions with your designer to discuss in detail what makes your brand unique and how to convey that through your own authentic brand visual identity and marketing materials.


BRAND QUESTIONAIRRE

From your brand’s background, your ideal clients, past design experiences and beyond, this questionnaire helps the analytical business owner who might not be as design-minded communicate what they need from their new brand and what they love.


BRAND COLLABORATIVE MOODBOARD

Collaboration on a custom brand inspiration moodboard to help visually cultivate your ideal tone and mood that we will work to create through your new brand’s identity.


MOODBOARD & COLOR PALETTE

Uniting your Brand Identity Questionnaire and your Pinterest Inspiration Board, we create a custom style guide that addresses everything from a custom 7 color brand palette, typography pairings, tone, mood, and design aesthetic.


PRIMARY LOGO DESIGN

This is the core logo of your brand and should be the primary design used whenever possible. This is the design your brand will be recognized by and will include your full business name, any tagline or additional text, and possibly a brand icon if necessary.


SECONDARY LOGO VARIATIONS

Along with the primary logo design, we create two complementary variations in alternative shapes to help maximize the opportunities for you to use your branding. These alternative marks are designed to complement your primary logo and are often simplified versions or alternative designs so that you can use them in unique ways, separate from the primary.


BRAND ICONS

A custom brand icon is a great way to create a unique image or graphic to use when a space is too small for your other logo variations. This customized mark is great for small social profiles like Instagram where your image is so small, text can get lost, or stickers, stamps, and other print marketing materials.


BRAND TEXTURES

Depending on what will be best for your brand, we’ll design a custom brand texture or pattern to use for any marketing or promotional needs. These pieces are excellent for any social media, website design, or marketing needs where a subtle but branded element is needed for your designs.


PRINT & WEB FILES

All of your final design files in AI, SVG, EPS, JPG, PDF, and PNG file formats, as well as an all black, all white, and color version of your logos, as well as a logo usage guide to help you know what files to use and where for the best brand presence.


BRAND STYLE GUIDE

A detailed guide breaking down the guidelines, styles, and usage instructions for your new brand to help you use each image and logo in the most impactful way possible. Includes color codes, typography styling, and your brand moodboard for brand styling reference.


USB HARD DRIVE FILES

For all of our US clients, you’ll also receive a package with a USB drive of all the hard design files for an offline backup of our work together. This way you will have both an online and offline library of all your design files to use as needed.


COLLATERAL PIECES
  • Business Card Design

  • Social Media Design

    Knowing the importance of a consistent Social Media presence, you’ll receive a custom Social Media cover photo for the platform of your choice (Facebook or LinkedIn) as well as a square cropped logo Profile photo to use on any or all your social profiles so that your brand is consistent from platform to platform.

  • Letterhead

  • Envelope

  • Marketing Flyer

  • Sticker

  • Photography Headshot

    Using the headshot collateral piece is the equivalent of two collateral pieces. Having a great headshot is crucial in the business world and very important on your social media and contact pages in the future.

  • Book Cover

  • Rubber Stamp Design

  • Post Card

  • Single Page Resume

ENTERPRISE

The enterprise package is made for businesses that are scaling in size and are in need of additional brand collateral pieces to enhance brand awareness.

Package Details

BRAND STRATEGY MEETINGS

Two one-on-one one (2) hour brand design strategy sessions with your designer to discuss in detail what makes your brand unique and how to convey that through your own authentic brand visual identity and marketing materials.


BRAND QUESTIONAIRRE

From your brand’s background, your ideal clients, past design experiences and beyond, this questionnaire helps the analytical business owner who might not be as design-minded communicate what they need from their new brand and what they love.


BRAND COLLABORATIVE MOODBOARD

Collaboration on a custom brand inspiration moodboard to help visually cultivate your ideal tone and mood that we will work to create through your new brand’s identity.


MOODBOARD & COLOR PALETTE

Uniting your Brand Identity Questionnaire and your Pinterest Inspiration Board, we create a custom style guide that addresses everything from a custom 7 color brand palette, typography pairings, tone, mood, and design aesthetic.


PRIMARY LOGO DESIGN

This is the core logo of your brand and should be the primary design used whenever possible. This is the design your brand will be recognized by and will include your full business name, any tagline or additional text, and possibly a brand icon if necessary.


SECONDARY LOGO VARIATIONS

Along with the primary logo design, we create two complementary variations in alternative shapes to help maximize the opportunities for you to use your branding. These alternative marks are designed to complement your primary logo and are often simplified versions or alternative designs so that you can use them in unique ways, separate from the primary.


BRAND ICONS

A custom brand icon is a great way to create a unique image or graphic to use when a space is too small for your other logo variations. This customized mark is great for small social profiles like Instagram where your image is so small, text can get lost, or stickers, stamps, and other print marketing materials.


BRAND TEXTURES

Depending on what will be best for your brand, we’ll design a custom brand texture or pattern to use for any marketing or promotional needs. These pieces are excellent for any social media, website design, or marketing needs where a subtle but branded element is needed for your designs.


PRINT & WEB FILES

All of your final design files in AI, SVG, EPS, JPG, PDF, and PNG file formats, as well as an all black, all white, and color version of your logos, as well as a logo usage guide to help you know what files to use and where for the best brand presence.


BRAND STYLE GUIDE

A detailed guide breaking down the guidelines, styles, and usage instructions for your new brand to help you use each image and logo in the most impactful way possible. Includes color codes, typography styling, and your brand moodboard for brand styling reference.


USB HARD DRIVE FILES

For all of our US clients, you’ll also receive a package with a USB drive of all the hard design files for an offline backup of our work together. This way you will have both an online and offline library of all your design files to use as needed.


COLLATERAL PIECES
  • Business Card Design

  • Social Media Design

    Knowing the importance of a consistent Social Media presence, you’ll receive a custom Social Media cover photo for the platform of your choice (Facebook or LinkedIn) as well as a square cropped logo Profile photo to use on any or all your social profiles so that your brand is consistent from platform to platform.

  • Letterhead

  • Envelope

  • Marketing Flyer

  • Sticker

  • Photography Headshot

    Using the headshot collateral piece is the equivalent of two collateral pieces. Having a great headshot is crucial in the business world and very important on your social media and contact pages in the future.

  • Book Cover

  • Rubber Stamp Design

  • Post Card

  • Single Page Resume


WEBSITE DESIGN & DEVELOPMENT

Creating your website whether big or small is a collaborative process and requires a few extra meetings to go through our checklist to make sure you are starting your online presence off on the right foot.


PACKAGE DESIGN

Package design is an amazing endeavor for any product based company. It is your message to the world and you don’t want to send out the wrong introduction. Creating a package with us will give your brand the powerful statement it needs for someone to pick up your item over your competition.


BOOK DESIGN

If you have a consulting firm creating a book can increase business ten fold and we are here to make sure your incredible concept is designed to sell.


APP DESIGN & DEVELOPMENT

Some businesses need an app to get their message out to the right platforms. We have unique experience in this field and would love to design your brands message through an app.


ADDITIONAL ITEMS

We design and produce almost anything, so when we talk about your unique project on day one we will walk through any additional items you may need for your amazing brand. With this package we will always give you a unique proposal to fit your large business.

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